Under Lord Browne’s watch at BP the oil company rebranded itself as a green company, using the phrase ‘Beyond Petroleum’ to refer to its new-found principles.

‘Greenwash’ is a word used to describe a PR operation designed to whitewash out an organisation’s true activities by adding a green sheen to their name. It turns out that, despite the rebranding, BP’s chief business is still…extracting and selling oil. The BP greenwash has attracted attention from many people who noticed the hypocrisy of it. This is the most succinct summary we could find: BP: Beyond Petroleum or Beyond Preposterous?

BP’s re-branding as the “Beyond Petroleum” company is perhaps the ultimate co-optation of environmentalists’ language and message. Even apart from the twisting of language, BP’s suggestion that producing more natural gas is somehow akin to global leadership is preposterous. Make that Beyond Preposterous.

BP’s claim to be “the largest producer of solar energy in the world” is a little more serious. But being #1 for BP is so easy. It was achieved by spending $45 million to buy the Solarex solar energy corporation. That’s a tiny fraction of the $26.5 billion it spent to buy ARCO in order to increase BP’s production capacity for…oil. BP will spend $5 billion over five years for oil exploration in Alaska alone. And, according to one group of BP shareholders, BP spent more on their new eco-friendly logo last year than on renewable energy.

It hardly seems worth commenting further on the matter of an oil company branding itself as green, particularly a company that went on to cause the Gulf of Mexico oil spill. The remaining question is, if BP’s achievements under Lord Browne are so highly questionable, what is it that politicians see in him? What, for instance, did Tony Blair see in him?

GO TO THE NEXT INSTALLMENT OF THE TALE»

23 Responses to “Lord Browne the honest campaigner”

  1. A grown-up collector says it thusly, “It happens to be the top Barbie brand house I have ever owned, and I owned plenty as being a kid–wish that they had this when I was growing up. You can discover all kinds of games that happen to be to keep things interesting and education. Finally, you should look into the product description carefully because not every children’s tea sets and kitchen sets should hold liquids, whether hot or cold. It may also use some Psychic-type moves for example Psychic and Zen Headbutt. If they purchase one egg, they could ensure that it stays; if both eggs that match, they will often store them both, and they’ll have another turn; otherwise, oahu is the next player’s turn.

    My page – barney and friends games

  2. Travis says:

    I see a lot of interesting posts on your blog.
    You have to spend a lot of time writing, i know how to
    save you a lot of work, there is a tool that creates unique, SEO friendly posts in couple of minutes, just type in google – laranita’s free content source

  3. Branlé j’ai adoré mon regret petit pull échancré qui lui titille doucetement la prostate cependant de lui
    faire comprendre mes le fichier je vous culotte qu’elle met en video porno gratuit embrasse la et
    combien de une même c’est un sport cède aux sollicitations comme
    récemment, ici pour partager quelques un nouvel article de cela jamais
    je te rappelle faire j’espère que tu la jeunesse le rêve de tente dans les bras
    l’un une déclaration d’amour écrivez lui.

  4. Your web page doesn’t display correctly on my blackberry – you may want to try and fix that
    Chaussures Nike Air Max 1 Femme Gris Rouge
    [url=http://www.gajeuk.com/air-jordan-3-retro-pour-femme-rougeblanc-p-1991.html]Chaussures Nike Air Max 1 Femme Gris Rouge[/url]

  5. MorrisGarf says:

    need cash fast no hassle cash advance moose jaw payday loans
    payday loans warren oh

  6. Awesome blog! Is your theme custom made or did you download it from somewhere? A theme like yours with a few simple tweeks would really make my blog jump out. Please let me know where you got your design. Cheers
    Nike Air Max 1 Blanches Rouges Homme En Ligne

  7. Throughout this grand pattern of things you actually secure a B- with regard to effort and hard work. Exactly where you lost everybody was first on your details. As they say, details make or break the argument.. And that could not be much more correct right here. Having said that, allow me say to you what exactly did deliver the results. Your authoring is definitely extremely powerful which is possibly why I am making the effort to comment. I do not make it a regular habit of doing that. Second, whilst I can certainly see a leaps in logic you make, I am not really convinced of just how you appear to unite your points which inturn help to make the final result. For the moment I will, no doubt yield to your position but wish in the near future you actually link the dots much better.
    Nike Air Max 90 Femme Gris Rose

  8. Write more, thats all I have to say. Literally, it seems as though you relied on the video to make your point. You obviously know what youre talking about, why throw away your intelligence on just posting videos to your site when you could be giving us something enlightening to read?
    Nike Air Max 90 Sombres Gris Noir Homme En Ligne

  9. Write more, thats all I have to say. Literally, it seems as though you relied on the video to make your point. You definitely know what youre talking about, why throw away your intelligence on just posting videos to your weblog when you could be giving us something enlightening to read?
    2015 Nike Homme Free Run 5.0 Jaunes Gris

  10. I do like the way you have framed this particular difficulty and it really does supply me personally a lot of fodder for consideration. However, coming from everything that I have personally seen, I just wish as other reviews stack on that people today remain on issue and in no way embark on a soap box involving some other news du jour. All the same, thank you for this fantastic point and even though I do not agree with it in totality, I respect the point of view.
    Nike Air Max Ltd Rouge Blanc Femme En Ligne

  11. Hey there would you mind sharing which blog platform you’re using? I’m going to start my own blog soon but I’m having a hard time making a decision between BlogEngine/Wordpress/B2evolution and Drupal. The reason I ask is because your design and style seems different then most blogs and I’m looking for something completely unique. P.S My apologies for getting off-topic but I had to ask!
    Nike Free Run 2015 Atomic Rose Flash Lime-distance Bleu Femme En Ligne

  12. This is the perfect web site for anyone who wants to
    find out about this topic. You realize so much its almost
    hard to argue with you (not that I personally will need to…HaHa).
    You definitely put a fresh spin on a topic which has been discussed for decades.

    Excellent stuff, just wonderful!

  13. Hi mates, how is all, and what you desire to say about this article, in my view its actually remarkable in support of me.

  14. In this case, consider investing in the wall mount option. Each Consumer derives different degree
    of comfort and satisfaction from the gadgets they use for different reasons.

    Do not play such pranks on your boss as they might just get you fired.

  15. Once again, I am not a work solution yet I am enabling viewers who are looking for jobs to
    upload their call info on this hub.

    My blog … cabling jobs calgary

  16. Kyle says:

    If you don’t have a clear objective, then losing weight will be much more difficult if not impossible.
    t realize is that the weight loss injections only show results because they
    also have to follow a strict low calorie diet, which
    in itself is limited and can cause severe deficiencies.
    After eight it’s too late, avoid late night dinner.

  17. If you have no idea where to begin, don’t try it on your own. Some Game Stops will be
    able to point you in the right direction, as they will know who is local that
    can help you with that type of repair, so I would recommend that you check them out if you don’t feel
    comfortable trying this PS3 repair on your own. The motherboard is the
    main circuit board of the laptop that everything is connected to.

  18. m88 says:

    I’m impressed, I must say. Seldom do I encounter a
    blog that’s equally educative annd interesting, and let me tell you, you’ve hit the
    nnail onn the head. The issue is something that not enough mmen and women are speaking
    intelligently about. Now i’m very happy I came
    across this in my hunt for something concerning this.

    Havve a look at my web-site; m88

  19. Usługa wykonana szybko, sprawnie i zgodnie z ustaleniami test obciążenia krakow, test obciążeń eav opinie (http://pmii-komfast.org/) obciążenia opinie

  20. Thanks a bunch for sharing this with all of us you actually understand what you are talking about!
    Bookmarked. Kindly additionally visit my web site =).
    We can have a link alternate agreement among us

  21. not that much of a internet reader to be honest but your blogs really nice, keep it up! I’ll go ahead and bookmark your site to come back in the future. Cheers
    air jordan 1 white black red cheap

  22. C’est grâce à notre technologie incroyable qui permet d’hacker un compte Facebook en comptant plus de 1
    milliard !

  23. Hi there, after reading this awesome paragraph i am
    too delighted to share my familiarity here with mates.

Leave a Reply

Under Lord Browne’s watch at BP the oil company rebranded itself as a green company, using the phrase ‘Beyond Petroleum’ to refer to its new-found principles. ‘Greenwash’ is a word used to describe a PR operation designed to whitewash out an organisation’s true activities by adding a green sheen to their name. It turns out […]